June 27, 2016 - Steve Kerepesi, who spent the last five years leading the sponsorship sales team for Pac-12 Networks, has left the conference to join ANC, the Learfield-owned video display and signage company in New York. ANC created a new position for Kerepesi — executive vice president and chief revenue officer. He’ll start Friday and report to President and CEO Jerry Cifarelli. Kerepesi will run sales for ANC, a company that Cifarelli co-founded in 1997 and has grown into one of the leading providers of video displays in the sports space. Learfield acquired the company in March 2015 and since then Cifarelli has driven ANC into more non-sports business, specifically in high-traffic transportation and retail areas.
June 27, 2016 - Giga Entertainment Media today will announce the expansion of its sports marketing platform with new multiyear partnerships with the Royals and Mariners. GEM will utilize the deals to promote Selfeo, an app which helps users access customized, multi-screen viewing experiences on their devices. The corporate partnerships include TV exposure through home plate signage and promotional assets, with those programs created by ANC Sports Marketing. The partnerships began June 20, with the first broadcast assets appearing during the teams' home games last Friday (GEM).
ST. BONAVENTURE, N.Y. — Thanks to the generosity of 1966 alumnus and Trustee Albert C. Horton, St. Bonaventure University will soon have a state-of-the-art videoboard in the Reilly Center, and Bonnies basketball fans will have a completely new experience. The videoboard will provide a dramatically more dynamic experience for fans. The new center-hung scoreboard will feature two 8.19-foot high by 13.23-foot wide video displays, bringing live video, replays and other fan-engaging content such as team branding, animations and game information to the Reilly Center.
DONE DEAL: In March 2015, Learfield Sports completed an acquisition of controlling interest in ANC, a provider of video displays, in-venue sponsorship platforms, digital signage and other technology systems for sports venues, transportation hubs and retail facilities. Jerome Cifarelli continues to serve as president and CEO of ANC, and the company will continue to operate under its original name. Cifarelli and Learfield president and CEO Greg Brown had been crossing paths in the sports industry for close to 20 years. The two businesses offered different services in sports, but were similar in that their objective was to form long-term partnerships with clients.
"Heyo!’s 100th home run / grand slam busted the outfield scoreboard at Park." The Washington Nationals are just fine with Bryce Harper destroying Nationals Park, as long as he keeps hitting home runs in the process. Harper reached 100 career home runs in spectacular fashion on Wednesday, sending a grand slam careening off a right-field scoreboard. The blast busted a panel on the scoreboard, leaving a blank black rectangle in its wake. The Nationals took to Twitter to let Harper know that there are no hard feelings about the broken panel. ANC's Operators were on-site to address the repair quickly and the team tweeted out a picture of the replaced panel to let Harper know they are ready to "fix 100 more if need be."
(The Dallas Morning News) January 8, 2016 - Greg Brown doesn’t care whether Alabama or Clemson wins Monday’s College Football Playoff National Championship. Both teams are clients of his company, Plano-based Learfield Sports, which sets up multimedia deals, sponsorships and promotions for athletic programs. So it will be a night for a victory dance, no matter whether the Crimson Tide rolls or the Tigers maul. Learfield had pretty good odds of being in this situation since it also represents the University of Oklahoma, which was knocked out by Clemson on New Year’s Eve. Its roster also includes Texas A&M, North Carolina, Stanford, Oklahoma State, Texas Tech and Southern Methodist, plus the Big Ten and Southland conferences. “We’re known more by our brands, our teams, than we are as Learfield,” says Brown, the 54-year-old president and CEO of the parent company, Learfield Communications Inc. But that’s changing as Learfield’s reach and breadth expand.
Sports Business Journal (December 7, 2015) - ANC has added a record number of college signage clients since its acquisition by Learfield Sports in February. The deal has evolved into a new name for Purchase, N.Y.-based ANC , which is now called ANC , A Learfield C ompany. The Brand Gallery, a Greenwich, Conn., agency, was hired to complete the rebranding process. By year’s end, ANC will have completed 20 projects for schools, supplying video software and technology services for new scoreboards, courtside signs and statistical displays.
Digital Signage Connection (November 10, 2015) - As part of New York Digital Signage Week, the Digital Signage Expo (DSE) and the Digital Signage Federation (DSF) teamed up to organize a special tour of NYC’s next great public space — Fulton Center, led by ANC. ANC acted as integrator and led the digital signage tour of Fulton Center’s 52 screens ranging from 55-inch LCDs to 32’x19’ LED walls and soon-to-be-completed retail area owned by Westfield Malls, which also includes 16 interactive On the Go! Kiosks. This up-close and interactive tour represents the future of public space digital signage in its integration of architectural ingenuity that fuses history, art and sustainable engineering.
Sign Builder Illustrated Magazine (September, 2015) - Sign Builder Illustrated highlights ANC's video display at Quicken Loans area: "Those watching last summer's NBA Finals between the Cleveland Cavaliers and eventual-champion Golden State Warriors either in the stands or at home not only witnessed a performance of the ages form Cavs star LeBron James, but when action during the best-of-seven shifted to Cleveland's home court, Quicken Loans Arena, they may have also seen one of the most innovative scoreboards in the country on display".
Sports Video Group (August 11, 2015) By Karen Hogan- "Despite falling short in the NBA Finals, the Cleveland Cavaliers gave fans plenty to get excited about in the 2014-15 season. Not just on the court but above it: the largest indoor center-hung videoboard in the country.
Prior to the season, the Cavaliers tapped ANC to design and install the record-breaking board at Quicken Loans Arena. With two sideline screens stretching 31.5 ft. high by 57 ft. wide and two baseline screens measuring 30 ft. high by 33 ft. wide, the Cavs' new center-hung display bests recent recordholders Pepsi Center (Denver Nuggets, Colorado Avalanche), Banker's Life Fieldhouse (Indiana Pacers), and Toyota Center (Houston Rockets)."
Commercial Integrator (August 2015) - ANC was chosen as a 2015 Industry Leader by Commercial Integrator Magazine: "Welcome to the fourth annual celebration of some of this industry's brightest companies, a collection of talent we refer to as the 2015 CI Industry Leaders. We've made a few important changes to compliling the list this year and will continue to watch the group evolve as the years go on. The first, and most significant, change is that all of the companies you see on the pages that follow were chosen based specifically on applications they submitted to us during the tim period when we sought them. In the past, the Industry Leaders lists have included a handful of integrators who we knew were among the best in a particular marketm whether or not they submitted an application."
Commercial Integrator (August 14, 2015) By D. Craig MacCormack- Malik Khan, ANC's Senior VP of Product Development & Integration, was inducted as one of Commercial Integrator Magazine's 40 Industry Leaders Under 40. Malik is responsible for selecting and approving ANC’s technology products. Under his leadership, ANC integrated the largest center-hung scoreboard in the country at Cleveland Cavaliers home Quicken Loans Arena, which includes curved displays and earned a 2015 CI Integration Award; and the largest digital signage network in New York City at Fulton Center, which includes both LED and LCD displays.
With its 2.5-mile triangular layout, sight lines around Pocono Raceway are already very good. But watching a race at the Tricky Triangle is going to get even better, as racetrack officials announced Friday that two new video screen towers will soon be installed at the Long Pond, Pa., track. Each tower, which will stand on either end of pit road, will measure 60 feet high and will contain two high-definition video screens in each tower that will measure 24.15 feet high and 30.45 feet wide."
SportBusiness Journal (March 2, 2015) - ANC Sports Enterprises puts the signage into stadiums and arenas. Collegiate marketing firm Learfield Sports sells it. It only makes sense that the two companies would go into business together.
In a deal consummated last week, Learfield acquired controlling interest in Purchase, N.Y.-based ANC, whose technology has been used in LED courtside signage, ribbon boards, video screens and other in-venue displays for nearly 20 years. While ANC has deep roots and relationships in professional sports, especially Major League Baseball, Learfield intends to pave the way for ANC to establish a deeper base of business in the college ranks.
Sports Venue Technology (March 19, 2015) - Learfield Sports, already a dominant player in college-sports multimedia, furthered its commitment to its collegiate partners by investing in their venue future. The company recently acquired a controlling interest in ANC Sports Enterprises, adding ANC's video-display and digital-signage expertise to its arsenal.
Once content to play in aging facilities with standard-definition videoboards and static signage, collegiate atheltic programs have entered the sports-venue arms race in a big way over the past decade.
Digital Signage Connection (February 18, 2015)- By curving and tilting large video screens, all patrons, from the top row to the bottom, now have the best viewing experience possible.
ANC Sports partnered with the Cleveland Cavaliers to design, install, operate and create content for the world's largest cneter-hung scoreboard, located at Quicken Loans Arena. While a record-setting display, the scoreboard was installed within an extremely tight timeline and features four uniquely curved and tilted video screens. ANC also installed 31 other displays throughout the arena to create an immersive experience.
Commercial Integrator Magazine (December 2014) By D. Craig MacCormack- Mark Stross, ANC's chief technology officer was awarded a Commercial Integrator Talen Stadout in 2014. A speaker at Digital Signage Expo, NAB, and Sports Business Journal's Facility Conference during 2014, Mark has spearheaded the education of how to integrate multiple technologies through one platform.
Digital Out of Home (October 24, 2014)- The DailyDOOH covers the anticipated opening of Fulton Center in Manhattan and ANC's digital media network found within. The Digital Media Network is being driven by ANC's proprietary control system, vSOFT 24/7. ANC partnered with Westfield to integrate the digital media network and provide post-installation services including trafficking and scheduling advertisements, working on content and maintaining the displays.
Sports Business Journal (April 7, 2014)- ANC developed a new software system, vSOFT, that allows for more real-time development and editing of scoreboard content.
Scoreboard systems, in part because of their size and video fidelity requirements, traditionally have required substantial pregame content development and editing, ANC's vSOFT is capable of real-time changes through a drap-and-drop user interface.