Lake Success, NY – June 27, 2016 – Multimedia company Giga Entertainment Media (GEM) announced today the expansion of its sports marketing platform with new multi-year partnerships with the Kansas City Royals and Seattle Mariners.
GEM will utilize the partnerships to promote SELFEO, an App which transforms a single screen on a single device into a customized, multi-screen viewing environment inclusive of other live or stored internet video content with one-click.
The corporate partnerships include television exposure through home plate signage and promotional assets such as in-game video display promotions, radio spots, hospitality, marks and logos usage, and player endorsements. The programs were created by ANC Sports Marketing, a division of signage and technology company ANC.
“We are proud to partner with two of Major League Baseball premier teams, the Royals and Mariners, to continue the expansion of the growing popularity of SELFEO among sports and entertainment fans in Kansas City and Seattle,” said Jarret Streiner, CEO, Giga Entertainment Media, creator of SELFEO. “Working with ANC enabled us to create turnkey partnerships inclusive of broadcast and in-venue exposure, as well as promotional assets with both teams.”
The multi-year partnership programs began June 24, 2016, with the first broadcast assets appearing during the teams’ home games that day.
“We’re excited to partner with an innovative company like SELFEO. Royals fans will enjoy sharing their experiences as they engage with SELFEO,” said Mike Bucek, Vice President of Marketing & Business Development for the Royals.
Fans will engage with SELFEO at various App/iBeacon integrations. Engagement will include presenting sponsorship of proximity notifications, app logo icon, app banner and ballpark check-in while watching dynamic video.
“Mariners fans have access to a lot of digital information. SELFEO provides them with a way to organize social media, stream video and engage with other fans all on one screen. Using SELFEO has the potential to enhance the fans’ game experience at Safeco Field,” said Kevin Martinez, Seattle Mariners Vice President of Marketing.
SELFEO is in the process of upgrading the app to become a global neural network. Fans and users can discuss with each other or share their viewpoints and thoughts visually regarding any play or game situation with team members. Users will be able to share with any fans or group of fans, creating a virtual limitless engagement.
"The ramifications of the new discovery and upgrade into SELFEO transcends sports and will allow literally endless communications by users on any topic at any time," says Streiner.
“The Royals and Mariners are perfect partners for the SELFEO brand as both teams feature technology savvy fans which have proven to engage with each other through digital apps and social media,” said John Obropta, Vice President of Sports Marketing, ANC.
About Giga Entertainment Media
Giga Entertainment Media (GEM) is a multi-media technology company that provides unique interactive viewing and communications enhancement features, such as existing live programming, VOD and movie lineups, to consumers on the Internet as well as private labeling to brands, content providers and content aggregators and their subscribers.
GEM'S most recent technological breakthrough on its dynamic game-changing platform allows real-time access to the entire web and associated video library, which includes substantial cable programming through voice recognition and user-friendly swiping viewed in an optimal personalized digital experience. GEM’s advanced technology allows multitasking, simultasking and the entire range of interactive social network applications all at the same time on one device.
With its GIGANETTV Brand consumer-friendly entertainment service, GEM allows the transmission and receipt of up to 30 simultaneous content streams, enabling the user to control the viewing and communications interfaces in real time by adjusting the size and location of viewing windows. On a single site, consumers can access live broadcasts, movies, social networks, games, applications, web search, email, text, blog, join single or multiple live personal or group chats, conference, Skype, play video games and record -- all in HD on simultaneous multiple PIP (picture-in-picture) expandable, shrinkable and movable floating screens. Users are also offered buy-now options with an advanced programming guide, scrolling, newsfeeds and alerts.
ANC, a Learfield Company, provides integrated signage, design, and marketing solutions to sports, entertainment, retail and transportation facilities. ANC Sports Marketing manages home plate signage assets for 14 MLB teams and courtside signage assets for 17 NBA teams, while creating all-inclusive corporate partnership programs. ANC’s recent technology projects include the Seattle Mariners (largest HD video display in MLB); Los Angeles Dodgers (most pixels per square foot in MLB); Cleveland Cavaliers (largest center-hung in the United States); Fulton Center (largest digital media network in a New York City transportation center).