ANC Oversees Major Digital Signage Technology Integration for the Scotiabank Arena Reimagination Project

This phase of the project focuses on a full redesign of the 100 Level concourse and introduces new retail, food & beverage and premium spaces, further modernizing the arena and creating new fan experiences.

Timed with the start of the NHL and NBA seasons last month, ANC completed a reimagination of the arena’s Union Station entrance with custom LG digital signage at a crystal clear 1.5 mm-2.5 mm resolution.  This phase features a 1,265-square-foot ceiling display and eight (8) 11-foot-tall entrance displays staggered in a “sawtooth” design through the entrance to create a unique 360-degree immersive visual experience. It also introduces a new digital Real Sports Apparel store display, other entrance wall displays, and numerous new ribbon boards, some extending as wide as 212 feet, throughout the concourse level.  The new display integrations create engaging visual experiences, increasing the excitement for fans from the moment they enter the arena.

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ANC will complete its work on the 100-level concourse this winter, resulting in 3,000 total square feet of new digital signage. The completion will include (2) LED-wrapped columns, numerous double-sided ribbon boards for the broadcast booth, a broadcast portable wall display, and an additional 30-foot-wide Gate 6 entrance display.  

"Owners and sports properties are increasingly recognizing the necessity of upgrading their digital display systems to modernize venues, improve the fan experience and overall atmosphere while also providing greater value opportunities to their premier marketing partners," said Jerry Cifarelli Jr., CEO of ANC & C10 Media. "With our deep expertise as a multi-phase collaborator on best-in-class venue enhancements, we’re excited to continue expanding our international footprint as we contribute to Canada's premier sports and entertainment arena."

Like most ANC long-term collaborators, Scotiabank Arena is not only utilizing the company’s technical expertise across the installation of best-in-class technologies but also their industry-leading complementary venue support services such as preventative maintenance.

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^{About ANC}

^{As a C/10 Media company, ANC creates lasting partnerships with premier brands and organizations that ensure long-term business growth. For more than 25 years, ANC has been transforming a wide range of commercial spaces, from best-in-class sports and entertainment venues to iconic transportation hubs and retail destinations, into immersive and unforgettable digital media experiences. As the industry’s most trusted single-source solutions provider,  ANC’s diversified suite of services delivers the ideal blend of innovative audiovisual technologies, deep technical integration expertise, breakthrough software, strategic multimedia marketing and advertising platforms, and flawless operational execution and support.  ANC’s iconic partners include the Washington Commanders, Westfield World Trade Center, Philadelphia’s Wells Fargo Center, Fenway Sports Group, Joe Gibbs Racing, the Gainbridge Fieldhouse in Indianapolis, American Airlines Center in Dallas, Cleveland’s Rocket Mortgage Fieldhouse, and college sports venues across the United States.  Visit www.anc.com.}

Media Contacts:

Alison Burke Benesta

ANC

alison@anc.com

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