Case study

Wells Fargo Center

Featuring the World’s First 4K US Patented Multi-Directional Kinetic Center-Hung Scoreboard Display

Throughout our 16-year partnership, Wells Fargo Center and ANC have developed one of the most immersive and technologically advanced venues in the country.

In 2019 Comcast Spectacor, ANC and TAIT partnered to design and create the **world’s first-ever 4K kinetic center-hung entertainment system (U.S.Patent No. D928,876: Multi-Directional Display)** at Wells Fargo Center in Philadelphia, PA.

“Comcast Spectacor is proud to highlight the next phase of the Wells Fargo Center’s transformation with the first Kinetic 4K center-hung ever to be installed in a professional sports venue. Together with technology partners like ANC and Comcast, the Wells Fargo Center continues to innovate and further our commitment to be the most technologically advanced arena in the world.”

Phil Laws, President

WELLS FARGO CENTER

Philadelphia

ANC client since

2005

This year, the Wells Fargo Center revealed it's newest upgrades and final stage of its multi-year $400 million, completely-privately-funded transformation. The three LED digital boards are located at the northeast and northwest corners of the arena and the south façade. All three boards, which are designed by ANC, will be just under 35 feet in height, and the total square footage of added digital screening will be over 10,500 square feet. Over 1,000 individual lighting units were used to assemble the screens. Content can be customized and curated for each event at the venue and will help promote the diverse lineup of upcoming shows and events.

Throughout our 16-year partnership, Wells Fargo Center and ANC have developed one of the most immersive and technologically advanced venues in the country. With more than 26,400 square feet of LED technology, the Wells Fargo Center presents a fully immersive fan experience. ANC outfitted over 800 LCDs and 60 LED displays for the venue including in-bowl fascia, immersive LED concourses, IPTV integration, outdoor LED displays, highway-facing LED billboards, and team store technology.

In addition to the impactful large-scale LED displays throughout the venue, ANC has installed more than 800 LCD displays and digital menus with a proprietary content management and IPTV system integration that blends the in-bowl excitement with the concourse experience.

All the Wells Fargo Center LCD’s are networked through the IPTV which are a part of the exteriors, suites, concessions, concourses, club bars and lounges and other Arena locations controlled with ANC’s LiveSync live event platform. This creates the unique availability to transition the entire network to one piece of takeover content, before zoning back to their individual games, menus, etc.